The Blog of Darren Crawford


Closed Loop Reporting (Sorta) with Ontraport

Closed Loop Report (CLR) is basically a way to capture the source of a lead and be able to know which source created the sales… thereby closing the loop. Most marketers are capturing very little of this data… but it is really quite easy. This is admittedly a hack to get some tracking data into…

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Customer Value Calculator with OfficeAutopilot API

Was bored tonight so I decided to learn PHP and make a script to work with the OfficeAutopilot API. I was inspired by some of Jermaine Griggs stuff over at… So I created a Customer Value Calculator script that does 3 things: increments a custom field called ‘Number of Purchases’ by 1. updates lifetime…

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